Tech professionals!

Make your money work for you

personalised, practical money coaching to achieve Financial Freedom

Learn

A proven formula

Implement

A practical strategy

Master

Your money

Making your money work for you shouldn't be a mystery

Traditional financial advice is a trap.

Hidden fees, poor investment choices, and advisors whose interests don’t align with yours.

It’s normal to feel anxious and powerless, feeling out of control when it comes to your financial future.

  • You don't feel in control of your money or your life.

  • Living from paycheck to paycheck is stressful

  • Everyone else seems to have their finances figured out

  • You've no idea how to create a realistic financial plan

  • You don't want to work until 70 to retire comfortably

Take control of your financial future

You shouldn’t have to work until age 70 to retire.

With Become a Millionaire personalised money coaching for tech professionals, you won’t have to.

Get practical, proven financial coaching and support


Start exactly where you are today


Find €1,000s to claim back from your taxes
(in Ireland)


Become someone who understands how money works


A lifetime of making sound financial decisions
(and never getting fooled by traditional financial advice)

I've been in your shoes

I'm Sjoerd Bak. Like you, I earned decent money as a tech sales professional, but struggled with financial know-how: how to invest, when to sell, savvy tax strategies, and where to get practical advice.

I’ve been in your shoes and understand the challenges of making your money work for you. Which is why I quit my corporate sales role and started Become a Millionaire.

In the past 5 years, I have mastered and applied practical financial skills, watching my own investments grow by 371%.

And along the way, I identified the three main reasons why many people don’t achieve millionaire status.

Watch the video to hear my story, understand these three critical pitfalls, and learn how to avoid them so you can achieve Financial Freedom.

What will your money story become?

Become a Millionaire

  • Book a Free Intro Call

    In this 15-minute call, we’ll discuss your goals and challenges. You will get a good idea of what Money Mastery coaching will do for you.

  • Book your Money Mastery

    We will identify what is currently stopping you from achieving financial freedom. With Sjoerd’s help you will create your financial freedom plan.

  • Become a Millionaire

    Continue working with Sjoerd through follow-up coaching to refine and enhance your approach as you progress.

  • Money-back guarantee

    If you’re not satisfied after your first session, you will receive a full refund, no questions asked

  • Personalised for you

    There’s no one size-fits-all. I work with you to create a strategy that aligns with your circumstances and life goals

  • 100% independent

    Not associated with any financial institution. I don’t take any commissions, and I’m not selling any financial products. Our goals are 100% aligned.

Work with Sjoerd

Start here

Money Mastery Coaching

Powerful Money Mastery coaching over 4 comprehensive 45-minute sessions, to kick-start your Become a Millionaire journey and lay the groundwork for your financial success.

In these focussed sessions, we will diagnose your financial situation, uncovering strengths and identifying areas of opportunity. Whether you’re new to financial planning or looking to refine your current strategy, Money Mastery provides the insights, knowledge, and structure you need to drive success on your wealth-building journey. These sessions offer actionable quick wins you can apply right away, while also setting you up for predictable financial growth.

  • Get a clear snapshot of your financial health.

  • Become someone who is in control of their money.

  • Create peace of mind, knowing that you are taking the right actions for you and your family.

After your 4 Money Mastery sessions, you’ll have the option to schedule tailored follow-up calls for ongoing support and accountability.

Investment Individual: €990 | Couples: €1,090 inc. VAT

You might be wondering

  • Absolutely. Using the four pillars of Sjoerd’s Financial Freedom Formula, we'll identify your strengths and weaknesses and build a personalised plan.

  • Unlike traditional financial advisers, I don't sell products or earn commissions. My focus is entirely on empowering you with the financial skills and knowledge you need to create and execute your own Become a Millionaire plan.

    I care only about your success and helping you make informed decisions that align with your goals.

  • I’m a Qualified Financial Advisor (QFA), but more importantly, I have an 18-year career in sales, starting as an Account Executive and advancing into Sales Leadership. I’ve been where you are and know the challenges you face. I’ve also presented to over 800 people and coached more than 190 individuals, helping them build their financial independence.

  • I’m thrilled that you’re interested in working with me.

    I want to ensure I’m best placed to support you and that you receive the absolute best possible service. For that reason, I’m committed to only taking on a few 1:1 coaching clients at a time.

    Applications are reviewed weekly so you’ll hear from me very soon.

  • Absolutely. Everything we discuss is confidential and stays between you and me. Trust goes both ways, so I’ll even share my personal Become a Millionaire plan, showing how much I’ve earned, spent, saved, and invested since 2020.

  • The time commitment depends on your needs. We’ll do the Money Mastery 4-part sessions, then we can set up quarterly, or annual check-ins, each lasting 45-minutes. You’ll need to do some work between sessions to set yourself up for success, but I promise it’s not as time-consuming as you might think - once you know what to do and have the systems in place.

  • There’s no need to feel embarrassed.

    You should feel proud that you’re taking action to improve your financial situation. Remember, you can’t change where you are today, but you can take control of where you go from here. I’m here to help, not to judge.

  • This isn’t a get-rich-quick scheme. However, with the right plan in place, you’ll start seeing results over time. You’ll experience less stress about money, feel more in control, and most importantly, you’ll know that you’re on the right path to achieve financial freedom.

  • You can expect to gain a clear understanding of your financial situation, develop a strategy tailored to your goals, and feel more confident in your financial decisions. You’ll also reduce your financial stress and start seeing progress toward achieving financial freedom.

  • You’ll need to dedicate some time between sessions to work on your plan, but the time commitment is manageable. The key is to make this a priority. Remember, there’s never enough time for everything, but there’s always time for what matters most.

  • Yes, it will. Together, we’ll create a strategy that works within your current means and sets you on a path to improve your financial situation.

  • Absolutely. Without a plan, financial pressures can feel overwhelming and never-ending. I’ll help you create a plan to tackle those pressures head-on, giving you a clearer path to financial stability and independence.

  • You don’t need to be wealthy to benefit from this coaching. It’s designed to help anyone build a better financial future at any income level. The earlier in your career we start, the greater the impact you can make.

  • You might not feel comfortable making changes to your lifestyle. The good news is that you don’t have to. The bad news is that if you don’t, you will forever be working for a paycheck. You can buy anything, just not everything. Let me help you determine your priorities.

  • If for any random, unlikely reason, you decide that our first call was anything short of outstanding, I’ll give you a full refund, no questions asked.